GB/T 38652-2020E-commerce business terminology (English PDF)
电子商务业务术语
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Issued by
SAMR; SAC
Level / Type
National · Recommended
Issue date
March 31, 2020
Implementation date
October 1, 2020
Scope
GB/T 38652-2020 is the English-translated version of 电子商务业务术语.
GB/T 38652-2020 is the Chinese standard "E-commerce business terminology". Its scope clause reads: This standard defines the terms and definitions related to e-commerce transactions.
This standard applies to e-commerce transactions and related application areas. Its clauses include basic terms; e-commerce model.
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Document preview — GB/T 38652-2020
National Standard of the People's Republic of China
- ICS
- 35.240
- Classification
- A 10
Issued by: State Administration for Market Regulation; Standardization Administration of the PRC
Contents
- Foreword
- Introduction IV
- 1 Scope
- 2 Basic terms
- 3 E-commerce model
- 4 Related parties in the e-commerce transaction process
- 5 Pre-transaction process
- 6 In process
- 7 Post-transaction process
- 8 Transaction Management
- 9 Consumer Services
- 10 Transaction Data Analysis
1 Scope
This standard defines the terms and definitions related to e-commerce transactions.
This standard applies to e-commerce transactions and related application areas.
2 Basic terms
2.1 E-commerce
E-commerce
Business activities that sell goods or provide services through information networks such as the Internet.
2.2 E-commerce platform
Provide one or more services such as information release, information delivery, data processing, etc. for two or more parties of the transaction to achieve the purpose of transaction matching
Information network system.
Note. Rewrite GB/T 35408-2017, definition 2.1.2.
2.3 E-commerce operator
Organizations of natural persons, legal persons and unincorporated persons engaged in the business of selling goods or providing services through information networks such as the Internet, including
Operators of e-commerce platforms, operators within the platform, and e-commerce companies that sell goods or provide services through self-built websites and other network services
Business operator.
2.3.1 E-commerceplatformoperator
Provide online business venues, transaction matching, information release and other services for two or more parties in the transaction in e-commerce
The legal person or unincorporated organization that conducts transaction activities independently by multiple parties.
2.3.2 Operatorone-commerceplatform
E-commerce operators who sell goods or provide services through e-commerce platforms.
3 E-commerce model
3.1 B2B e-commerce
E-commerce model of business sellers to business buyers.
3.2 B2C e-commerce
The e-commerce model of corporate sellers to individual buyers.
......
This preview omits tables, figures, formulas and parts of the technical clauses. The complete document — 17 pages — is available in the English PDF.
Referenced standards
Cited by
- GB/T 47600.4-2026Product information description for e-commerce transactions - Part 4: Home building materials
- GB/T 31232.2-2025E-commerce statistical indicator system — Part 2: Online marketing
- GB/T 45917-2025Guidelines for development of terms of use (TOU) in B2C e-commerce platform
- GB/T 46701-2025Implementation guidance for e-commerce platform transaction information management in enterprises
- GB/T 46702-2025Cross-border e-commerce - Guidelines for risk prevention and control of merchants
- GB/T 46703-2025Guidelines for the operation service of cross-border e-commerce independent websites
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