GB 10344-2005General standard for the labeling of prepackaged alcoholic beverage (English PDF)

1 Scope

This Standard specifies:

--- terms and definitions for the labelling of prepacked alcoholic beverage (see

Clause 3);

--- basic requirements for the labelling of pre-packaged alcoholic beverage (see

Clause 4);

--- mandatory marking content for the labelling of pre-packaged alcoholic beverage (see 5.1);

--- exemption of mandatory marking content for the labelling of pre-packaged alcoholic beverage (see 5.2);

--- non-mandatory marking content for the labelling of pre-packaged alcoholic beverage (see 5.3).

This Standard is applicable to the labelling of all pre-packaged alcoholic beverage provided to the consumers.

2 Normative References

The provisions in following documents become the provisions of this Standard through reference in this Standard. For dated references, the subsequent amendments (excluding corrigendum) or revisions do not apply to this Standard, however, parties who reach an agreement based on this Standard are encouraged to study if the latest versions of these documents are applicable. For undated references, the latest edition of the referenced document applies.

GB 2760 Hygienic Standards for Uses of Food Additives

GB 4927-2001 Beer

GB 7718-2004 General Standard for the Labelling of Pre-Packaged Foods

GB/T 12493 The Classification and Numbering of Food Additives

GB/T 17204-1998 Classification of Alcoholic Beverages corresponding product standards.

4.2 All the contents of the label of pre-packaged alcoholic beverages shall be clear, eye-catching and durable; it shall be easy for consumers to identify and read when purchasing.

4.3 All contents of the label of pre-packaged alcoholic beverages shall be easy to understand, accurate, and scientifically based. No feudal superstition, pornographic, depreciating contents of other alcoholic beverages, or content that violates scientific and nutritional knowledge shall be indicated.

4.4 All the contents of the label of pre-packaged alcoholic beverages shall not be used to introduce the alcoholic beverages with false, misleading or deceptive text, graphics, etc.; neither the font size or colour difference shall be used to mislead the consumers.

4.5 All contents of the label of pre-packaged alcoholic beverages shall not use direct or indirect suggestive language, graphics, and symbols to cause consumers to confuse the purchased alcoholic beverages or a certain nature of the alcoholic beverages with another product.

4.6 The label of pre-packaged alcoholic beverages shall not be separated from the packaging (container).

4.7 The label content of pre-packaged alcoholic beverages shall use standard Chinese characters, but exclude the registered trademarks.

4.7.1 Pinyin or minority languages can be used at the same time, but no larger than the corresponding Chinese characters.

4.7.2 Foreign languages can be used at the same time, but there shall be a corresponding relationship with Chinese characters (except for the manufacturer and address of the imported alcoholic beverage; the name, address and website of the foreign distributor). All foreign languages shall be no larger than the corresponding

Chinese characters (except for foreign registered trademarks).

4.8 When the maximum surface area of the packaging or packaging container is greater than 20cm2, the height of the words, symbols, and numbers in the mandatory label content shall be no less than 1.8mm.

4.9 If all or part of the mandatory labelling content on the inner packaging or container can be clearly identified through the outer packaging, the corresponding content may not be repeated on the outer packaging.

4.10 Each smallest package (sales unit) shall have the labelling content specified in

5.1. If there is another package (box) on the outside of the inner packaging container (bottle) that is directly delivered to the consumer, it can only mark the mandatory labelling contents on the package (box). The outer packaging (or large packaging) shall indicated; other food additives may be indicated the specific names and category names specified in accordance with GB 2760. When two or more "colorants" are added to a wine, the category name (colorant) can be indicated, followed by brackets to indicate the code specified in GB/T 12493.